With 25+ years of marketing and creative expertise as Integrated Marketing as well as Associate Director of Creative Services, Linda has piloted marketing teams to increase new business and boost incremental sales for brands such as P&G, Avis, The Hartford, Law360 (a Lexus Nexus company) and AARP. Linda’s strategic thinking, creative concepts and unique ability to translate statistical information into a compelling storytelling experience (often incorporating motion infographics) guided clients to better understand their customers’ vitality and spending potential, and enriched the client’s objectives – resulting in a trusted partnership.

At BSY Associates, Linda has used her expertise in event coordination to work with clients to develop robust corporate functions that created major industry buzz as well as measurable success for the organizer, sponsors and the attendees.

Linda graduated from East Carolina University’s School of Arts. She has completed Georgetown University’s business negotiation program from the Harvard School of Business and has participated in continuing education from Parsons School of Art and Design and FIT in graphic design.

Her interests away from work include a love of cooking steeped in her childhood, where she grew up in her parents’ restaurant. She produced virtual and on-site cooking classes that have expanded into cocktail events and is planning on developing a cookbook. She has been interviewed on NBC’s Today Show and Germany’s top lifestyle show, RTL. She can also be seen in People magazine and has some additional projects pending.